As CEO, Danielle leads the Laridae team, driving the future growth of the company. The foundation of Danielle’s professional experience, career, and passion has been rooted in community development. An entrepreneurial, strategic thinker, Danielle deploys collaborative approaches to problem-solving. She leads some of Laridae’s highest profile strategic planning, governance, communications, and branding projects. Prior to consulting, she held executive roles with the Greater Peterborough Innovation Cluster (GPIC) and Peterborough & Kawarthas Economic Development (PKED). Danielle has actively engaged in governance throughout her career as a volunteer Board member of non-profits. She is currently completing her Chartered Director (C.Dir.) program at McMaster University. Bilingual, Danielle is originally from Timmins.
Founder & Senior Associate
Jonathan provides sought-after strategic counsel to leaders, executive teams, and boards across Ontario. With experience in urban, rural, remote, and First Nations communities, Jonathan’s expertise is in strategic planning, governance, change management, and communications. He was Laridae's CEO for its first eight years. Jonathan is now solely focused on leading client projects as one of the firm's Senior Associates.
Before founding Laridae, he held leadership roles at a large regional hospital, as well as education and social services organizations. A widely published and award-winning writer, Jonathan is the author of seven books. An experienced director, Jonathan currently serves as the Chair of the Board of the Ontario Telemedicine Network (OTN). He obtained his Chartered Director certification (C.Dir.) through McMaster University.
Matthew is a leadership, change management and improvement strategy specialist. As the former CEO of a global non-profit, Matthew has significant experience in coaching and supporting leaders of public sector and non-profit organisations in rapid system change and financial efficiency. Matthew’s background provides diverse areas of expertise, from recruitment and social justice to policy development, public speaking, crisis management, sustainability and continuous improvement strategies.
With over 20 years’ experience in leadership and management, Matthew has served as a school and business leader, executive officer in international professional associations, and advisor to government for organizational reviews and restructuring and policy development. Known for being direct and solution focused, with an ability to condense complex issues into logical steps to success, Matthew is highly motivated to exceed organizational targets and has a track record to match. Born in England, Matthew lives with his family in Lakefield, Ontario.
Rachel Pott has a proven ability to engage audiences and generate interest in organizations through compelling storytelling. With over five years’ experience in the non-profit sector, Rachel has held leadership and communications roles in local and international organizations in the education, health care, social services and human rights sectors. Drawing on skills in communications, research and analysis, marketing, and project management, Rachel brings an attention to detail and innovative approach to her work. At Laridae, Rachel leads and project manages strategic and operational planning, communications, and branding projects. Rachel has volunteered for several nonprofits in Canada and the U.S. Rachel currently serves on the YWCA Peterborough Haliburton Board of Directors, and is a past member of the Peterborough Area Fundraisers’ Network executive team.
Community development and partnership building have been at the heart of Valentina’s career. With over ten years' experience, Valentina has held progressively senior roles in the non-profit and media sectors—including four years at the YMCA of Greater Toronto. At Laridae, Valentina leads a range of strategy, facilitation, and planning projects, and provides project management expertise on large and complex engagements. With a passion for supporting mission-driven organizations and asking deep, thought-provoking questions, Valentina supports Laridae’s clients to develop customized, actionable strategies.
Valentina holds a degree in Criminology from York University, has volunteered for a variety of community organizations in Peterborough and across the GTA, and currently serves as the treasurer of the Peterborough Independent Podcasters Association.
An insatiable problem-solver, Alnis has over ten years of experience rolling up his sleeves to craft and execute solutions for organizations in the healthcare, education, tourism, municipal, and social services sectors. Drawing on the skills he honed while earning his M.A. from McGill University, he provides guidance and support in the areas of process improvement, digital communication and business development. Always community-minded, Alnis has volunteered in a variety of leadership roles – sitting on the board of Peterborough's Community Opportunity and Innovation Network (COIN), participating in Loyalist College's working group to prepare students for work in the technology sector, and helping skiers as a certified member of the Canadian Ski Patrol at Kawartha Nordic.